Where “independent” applies, and where it doesn’t
| Part of our work | Independent? | Why |
|---|---|---|
| Testing laboratories | Yes | Third-party laboratories, such as AGROLAB LUFA, run the tests and issue the reports |
| Research ratings | Yes | They rate shilajit research in general and involve no brand |
| Brand evaluations | Same criteria for every brand | Published criteria and linked documents; partnerships noted where a partner brand is recommended |
How we keep evaluations fair
We publish one set of criteria for every brand, link the original laboratory documents, and keep research, laboratory evidence, first-hand checks and customer feedback apart. That makes our reasoning checkable by anyone. The details are in our conflict-of-interest policy.
How editorial decisions are made
What we cover and conclude follows our editorial policy, sources policy and the methods on how we research & review. Brands, including Nature Elixirs, can submit documents and correct factual errors through brand engagement. They can’t approve content or buy a rating.